Choi Ki Seok
Performance.
Leadership.
Creative Vision.
Choreographer, performance director and K-pop trainer with a career spanning artist development, commercial choreography and large-scale creative execution.
“True performance is built through presence, clarity and intention.”
Three Dimensions.
One Creative Standard.
Artist work, commercial choreography and industry leadership define the scope of his career.
Artist & Stage Work
Trainer, choreographer and dancer connected to major K-pop environments.
Brand Choreography
Movement direction for public institutions, global brands and commercial content.
Industry Presence
Founder, judge, advisor and organizer across competitions, camps and programs.
Performance.
Culture. Presence.
Selected visual moments from artist-facing work, performance projects and creative direction.
Performance & Creative Direction
Artist Collaboration & Screen Presence
Purpose.
Direction.
A focused philosophy built around stronger performers, meaningful choreography and wider opportunity.
Elevate performance through clarity, discipline and artistic identity.
Develop stronger performers through refined choreography and dependable execution.
- Create movement that serves the artist, music and message
- Strengthen fundamentals, presence and individual identity
- Maintain professional standards from rehearsal to delivery
Build a broader stage for the next generation.
Connect Korean performance expertise with wider creative opportunity.
Detailed Profile.
Professional Record.
Key collaborations, commercial work, judging activity and programs organized by Kiseok Choi.
Kiseok Choi
Choreographer · Trainer · Dancer · Performance Director
Advertising, drama and performance-led productions.
Dancers, agency services and dance events.
Talent development and cultural exchange.
Trainer · Choreographer · Dancer
Worked across major K-pop training and choreography environments, including former SM and JYP contexts.
- PSY, S.E.S., BoA, Rain, G-Dragon, Taeyang, Henry and ATEEZ
- Park Jin-young, Wonder Girls, Girls’ Generation, Jang Keun-suk and g.o.d
- Na Hoon-a, Yoo Jae-suk, Noh Hong-chul and Jang Do-yeon
Brand & Institutional Direction
Directed movement for public institutions, corporations and international campaigns.
- Seoul Metropolitan Government and Korea Tourism Organization
- Samsung, Hyundai, LG, Coca-Cola, The North Face, HYBE, Crocs and Nongshim
- Sony, ASICS, Panasonic and additional domestic and international campaigns
Entertainment & Public Figures
Commercial choreography connected to campaigns involving major figures across entertainment and sports.
- BTS, BLACKPINK, Kim Yuna, ITZY, Girls’ Generation and IU
- Suzy, Somi, Gong Yoo, Lee Jong-suk, Ma Dong-seok and Lee Jung-jae
- Son Suk-ku, Jun Ji-hyun, Shin Min-a and Hearts2Hearts
Competitions & Cultural Programs
Served as judge and advisor for numerous domestic and international dance programs.
- Bulgaria K-pop Cover Dance Competition and Aim High
- Miryang Look at Me and Anseong Baudeogi
- Seoul Arts Practical Dance Competition and additional appointments
Camps, Festivals & Competitions
Created programs focused on talent growth, cultural exchange and performance opportunity.
- 71 Dance Camp
- Global Online Dance Competition with Fantoo
- K-Dance Cultural Exchange Festival hosted by Seoul Metropolitan Government
- National Youth Dance Competition “Be the One”
Creative Scale & Industry Leadership
A career defined by high-volume choreography direction and platform-level leadership.
- Approximately 150 choreography-direction credits
- Operates a large dance-company ecosystem
- Combines performance craft with scalable creative leadership
“Great choreography does not simply fill a stage. It defines the identity of the performance.”
Kiseok Choi · Executive Profile